The Age Old Question of Domain Age & Name

Written by: Drew Lyon   Austin, Texas

Posted on: June 19, 2013

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Who’s heard this one before? Two websites walk into a search engine…one is perfectly optimized and the other is an exact match keyword domain…which one gets served first? Almost always the answer is the well optimized one. The only exception being the rare case when the searcher searches the ONE exact match phrase their URL is named after—and even then, they’re still likely to be beat out by the better optimized domain. As for domain age…you’ll have to watch and find out.

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